Audio production is all types of products with sound: songs, audiobooks, music soundtracks, audio ads, announcements and others. Creating one audio product requires the involvement of different professionals from various industry sectors: production, postproduction, creation, recording, performance, sound engineering, music creation, advertisement creation, recording and more. At Shakespeare Music, we offer full-scale audio production services saving time and decreasing production costs.

On-hold music and messaging is an extra opportunity for businesses to connect with their customers. Services include informing on working hours and the latest promotions, playing music to reduce hang-ups and creating pleasant waiting. Right, on-hold messaging and music help create a positive on-hold experience, connect with their customers and reinforce their brand image. Shakespeare Music offers a wide range of on-hold messaging and music solutions for a positive calling experience.

Audio marketing, also known as sonic branding, utilizes the power of sound to influence customer behaviour and improve the overall customer experience. By utilizing behavioural science, businesses can effectively use audio to impact their customers at key moments. Alongside background music, in-store messaging is one popular way to use audio marketing, and it can be very effective in influencing customers' decisions. Studies have shown that audio messages can increase sales by up to 12%. Shakespeare Music offers full-scale audio marketing services, from recording and production to transmitting in-store messages globally in any location via a wide range of technical streaming solutions.

There are many reasons businesses might want to use royalty-free music. Perhaps the most obvious is that it can save the budget a considerable amount of money. Royalty-free music is also absolutely legal, so businesses can use it without worrying about copyright infringement issues. Additionally, this type of music is sustainable - businesses can support independent artists and be a part of the development of creative industries. Not to mention, it's a great way to set your business apart from the competitors who use big-name, overplayed songs. No strings attached, but Sony Music has already made a fortune.